Asymco Market Overview Q4 2010 Table of Contents
This is the table of contents for the Asymco Mobile Phone Market Overview, Q4 2010 interactive report by Horace Dediu. It's available to buy now on Timetric.
Table of Contents
- Mobile Phone Units Sold, Revenues and Profit Shares
- The iPhone share: 17.25% of smartphones, 4.2% all phones
- How profit and volumes traded-off in the fourth quarter
- The remarkable stability of pricing
- Share of Growth: Integrated smartphone vendors held their own in Q4
- Smartphone close-up
- The impact of the iPhone on pricing
- Is Android going to stop the growth?
- Market Shares of Smartphone Vendors
- Platform Evolution
- Vendor rankings in market share over time
- Vector Space Model
- Concluding Observations
Charts in report
All charts, except where specified, cover from Q2 2007 to Q4 2010. Data in this report is sourced from company reports and Asymco estimates unless otherwise noted.
- Mobile phone units sold, percentage share, by vendor
- Revenues from mobile phone sales, percentage share, by vendor
- Profit (EBIT) from mobile phone sales, percentage share, by vendor
- Operating profit per mobile phone sold ($) vs. millions of mobile phones sold (million units), by vendor
- iPhone share of all phones / all smartphones
- iPhone share of all phone revenues / all profits
- iPhone share of the overall mobile phone market (%)
- Operating profit (EBIT) from mobile phone sales by vendor (Billion $)
- Mobile phone units sold, by vendor (Million units)
- Mobile phone average selling price, by vendor ($)
- Smartphone unit sales, by vendor (Million units)
- Unit share top smartphone vendors Q1 2008
- Unit share top smartphone vendors Q4 2010
- Share of growth Q1 2010
- Share of growth Q4 2010
- Operating margins on mobile phones sold, by vendor (%)
- Mobile phone units sold by vendor (Million units)
- Smartphone units sold, by vendor (Million units)
- RIM: Average selling price per mobile phone ($)
- Mobile phone industry average selling price (including vs excluding Apple)
- Mobile phone industry average selling price (smartphone-only vs diversified vendors)
- Average selling prices per mobile phone ($)
- Comparison of Q1/2008 and Q4/2010 Smartphone units sold as a percentage of total mobile phones sold: Nokia, Motorola and Samsung
- Smartphone units sold, percentage share, by vendor
- Market shares of licensed smartphone platforms (%)
- Change in unit market share ranking among top eight vendors
- Change in sales share ranking among top eight vendors
- Change in profit share ranking among top eight vendors
- 15 quarter profit share growth vs 15 quarter market share growth